About Us

Alvaro and I founded Suru Sports out of a shared passion for sports and a deep belief in the power of community. As active triathletes and sports enthusiasts, we recognized the challenges athletes face in finding the right events, accessing results, and discovering quality products and services that enhance their performance. We wanted to create a space where athletes, race organizers, and coaches could connect seamlessly. We are just getting started.

Our Promise

Our promise to athletes is to save them time, save them money, and elevate their performance. At Suru Sports, we're committed to delivering a platform that enhances sporting experiences, making it easier for athletes to focus on what they love: the joy of sports and the pursuit of their personal best.

What sets Suru apart?

Our unique loyalty program sets us apart, rewarding our athletes every step of the way—whether they’re registering for events, purchasing gear, or engaging with our personalized coaching services. By offering meaningful rewards and exclusive benefits, we ensure that our customers not only save time and money but also feel valued and motivated to achieve their goals.

Alvaro & Sean